Resume

Experience

Content Designer · Found
January 2023—November 2024

  • Led content development as the sole content designer on the fintech startup’s product team, creating cohesive user experiences across mobile and web platforms, push notifications, emails, and customer support documentation.

  • Simplified complex workflows—such as invoicing, workflow automation, and contractor management—by applying user-centric content strategies that followed usability principles and reduced friction.

  • Applied a data-driven approach to content validation, employing A/B testing, customer interviews, support ticket analysis, and engagement metric reviews to iterate and improve content quality.

  • Contributed regularly to the design system in Figma, standardized UX content patterns, and socialized brand and tone guidelines.

  • Championed content-led design for a new in-app risk assessment experience, which cut account freeze times by 50%, directly improving customer trust and retention.

  • Partnered with the Partnerships team to develop and test content for Found’s Business Toolkit, helping generate over $1M in revenue in its first year.


UX Writer · Front

May 2022—September 2022

  • Developed naming and content framework for a new rules automation feature, driving an 11% reduction in rule list length for the email automation software’s admins.

  • Performed a comprehensive content audit, providing actionable recommendations to improve consistency across the design system and aligning findings with stakeholders’ roadmap priorities.

  • Conducted customer interviews and shadowing to uncover pain points and identify opportunities for improving usability and enhancing the overall user experience.


Content Strategist · Tuck School of Business

January 2020—May 2022

  • Spearheaded a complete redesign of the admitted student site, making data-driven design decisions that increased sessions by 56% and page views by 30%.


Web Producer · Dartmouth College

July 2019 —January 2020

  • Managed timely publication of editorial and visual content on Dartmouth.edu and produced daily, weekly, and monthly newsletters to engage and inform the community.


Content Editor · Dartmouth College (contract)
September 2018—July 2019

  • Directed the production of Dartmouth’s 250th anniversary website, overseeing all UX writing, coordinating QA with engineering, sourcing imagery, and managing content entry into the CMS.


Project Manager · Black River Produce (contract)

February 2016—May 2016

  • Managed two website redesigns for a food distributor leading up to a successful company sale, mapping and editing all content for handoff to the web development agency.

Content Strategist · Bright Momentum Creative (freelance)
March 2014—current

  • Partner with small businesses and non-profit organizations to address content challenges, specializing in content organization, style, and tone improvements, and delivering high-quality Squarespace websites.


Marketing Coordinator · Betty Brooklyn Catering

June 2012—December 2013

  • Redesigned catering website with a focus on SEO and UX writing, boosting it to #2 on Google for 'Brooklyn wedding caterers' within three months.


Community Manager · Random House

February 2008—March 2010

  • Guided redesign of Fodor’s Travel online community; balanced user experience improvements with critical engineering considerations.

  • Established, managed, and grew imprint‘s Facebook and Twitter accounts; presented to partners across Random House about user-centered design and the importance of social media.

  • Collaborated with business development on sponsored content, contests, and sweepstakes.

  • Represented brand at community gatherings held across the country.


Community Editor · Random House
September 2006—January 2008

  • Managed Fodor’s Travel online community of over 200,000 registered users; implemented an outreach program to identify brand ambassadors.

Interactive Media Assistant · Random House
January 2005—August 2006

  • Assisted the head of the Random House Information Group with a variety of projects as Random House Publishing expanded its digital footprint.


Education

University of Virginia
Bachelor of Arts, English and American Studies