Resume
Experience
Content Designer · Found
January 2023—November 2024
Led content development as the sole content designer on the fintech startup’s product team, creating cohesive user experiences across mobile and web platforms, push notifications, emails, and customer support documentation.
Simplified complex workflows—such as invoicing, workflow automation, and contractor management—by applying user-centric content strategies that followed usability principles and reduced friction.
Applied a data-driven approach to content validation, employing A/B testing, customer interviews, support ticket analysis, and engagement metric reviews to iterate and improve content quality.
Contributed regularly to the design system in Figma, standardized UX content patterns, and socialized brand and tone guidelines.
Championed content-led design for a new in-app risk assessment experience, which cut account freeze times by 50%, directly improving customer trust and retention.
Partnered with the Partnerships team to develop and test content for Found’s Business Toolkit, helping generate over $1M in revenue in its first year.
UX Writer · Front
May 2022—September 2022
Developed naming and content framework for a new rules automation feature, driving an 11% reduction in rule list length for the email automation software’s admins.
Performed a comprehensive content audit, providing actionable recommendations to improve consistency across the design system and aligning findings with stakeholders’ roadmap priorities.
Conducted customer interviews and shadowing to uncover pain points and identify opportunities for improving usability and enhancing the overall user experience.
Content Strategist · Tuck School of Business
January 2020—May 2022
Spearheaded a complete redesign of the admitted student site, making data-driven design decisions that increased sessions by 56% and page views by 30%.
Web Producer · Dartmouth College
July 2019 —January 2020
Managed timely publication of editorial and visual content on Dartmouth.edu and produced daily, weekly, and monthly newsletters to engage and inform the community.
Content Editor · Dartmouth College (contract)
September 2018—July 2019
Directed the production of Dartmouth’s 250th anniversary website, overseeing all UX writing, coordinating QA with engineering, sourcing imagery, and managing content entry into the CMS.
Project Manager · Black River Produce (contract)
February 2016—May 2016
Managed two website redesigns for a food distributor leading up to a successful company sale, mapping and editing all content for handoff to the web development agency.
Content Strategist · Bright Momentum Creative (freelance)
March 2014—current
Partner with small businesses and non-profit organizations to address content challenges, specializing in content organization, style, and tone improvements, and delivering high-quality Squarespace websites.
Marketing Coordinator · Betty Brooklyn Catering
June 2012—December 2013
Redesigned catering website with a focus on SEO and UX writing, boosting it to #2 on Google for 'Brooklyn wedding caterers' within three months.
Community Manager · Random House
February 2008—March 2010
Guided redesign of Fodor’s Travel online community; balanced user experience improvements with critical engineering considerations.
Established, managed, and grew imprint‘s Facebook and Twitter accounts; presented to partners across Random House about user-centered design and the importance of social media.
Collaborated with business development on sponsored content, contests, and sweepstakes.
Represented brand at community gatherings held across the country.
Community Editor · Random House
September 2006—January 2008
Managed Fodor’s Travel online community of over 200,000 registered users; implemented an outreach program to identify brand ambassadors.
Interactive Media Assistant · Random House
January 2005—August 2006
Assisted the head of the Random House Information Group with a variety of projects as Random House Publishing expanded its digital footprint.
Education
University of Virginia
Bachelor of Arts, English and American Studies